Since my choice of marketing is through the social media platform known as Instagram, I needed to create my account for Mesa Studios. I believe that this will be a very effective way to market my film because usage of Instagram from my target audience.
On Instagram, the username for my account will be mesa_studios1. This is because my production company is called Mesa Studios. I plan to have near 10 Instagram posts in total on my account to have enough posts to successfully market my film. The profile picture for the account is my production companies' logo to show anyone who views the account my brand and logo that I will be using. The 10 Instagram posts will be posted throughout the duration of my final project from right now until the end of my project. I will be doing this for the purpose of building more excitement for the film all the way up to when it releases and to be able to show more images showing film processes for bringing more interest to the film.
As mentioned in a previous blog post, there will be multiple forms of marketing that I will be doing through Instagram. One of the forms of marketing is images from the production process. These images could be showcases of the setting and certain camera angles or lighting props that were used to excite the audience and give the audience some inside details on how the film was produced. I will also have to create a film poster for the purpose of showcasing certain details regarding the film to the audience. This will allow the audience to not be clueless on what the film is about and is also another factor that conveys excitement within the audience. I will also interact with my audience through Instagram by posts with questions such as "What are your predictions for the film" and "What are some recommendations for the film". These questions will allow the audience to interact with others who have similar interests and it will allow the audience to interact with me which can then allow me to answer some questions that the potential audience for the film may have.
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